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Ready State

Join the alpha (€29 early bird)

30‑day, no‑questions refund • VAT handled automatically

These are the habits and rituals that took me from junior engineer at a scrappy startup all the way to Director of Engineering at Buffer (while still shipping side projects and even a live band debut); habits that let me finish each workday proud, not drained.

Why Ready State?

Most productivity advice throws another app or micro‑hack on your already crowded desk. Ready State does the opposite. It clears the physical and mental clutter so you can hit flow by 9 a.m. and stay in deep, satisfying work for hours; the kind of work that moves careers, businesses, and side‑projects forward.

I built the framework while leading engineering, keeping two products alive, and rehearsing a brand‑new band for its debut concert. A 10‑minute Daily Setup cleared my desk; meeting landmine triage rescued my calendar; and a keystone habit locked focus on command; together those moves gave me back nearly two hours of deep work every day.

Ready State turns that experience into a six‑week journey. Each week you’ll focus on one area, apply a small ritual, and feel a concrete win before Friday. By the end, your calendar and your attention will finally be on the same team.

You’ll get

  • Today: Week‑1 PDF (Ready Space: Clear the Deck). Instant download.
  • Every Friday: A new PDF for Weeks 2‑6 delivered by email
  • After Week 6: Polished full edition & lifetime updates, free

What’s inside; week by week

  • Week 1: Ready Space; clear the deck with a 10‑minute Daily Setup.
  • Week 2: Ready Energy; map ultradian peaks and align focus sprints.
  • Week 3: Ready Calendar; defuse meeting landmines and batch collaboration.
  • Week 4: Ready Focus; craft tiny goals and lock a keystone habit.
  • Week 5: Ready Delivery; finish loops quickly and reduce maintenance overload.
  • Week 6: Ready Recovery; nightly reset and celebration to refuel for tomorrow.

Why alpha?

You’re getting the material as it’s written. Your feedback shapes the final polish, and you keep every update free of charge.

⚠️ Alpha price €49€29; one payment, all future updates included

Built and battle‑tested

I tested these rituals while leading engineering teams, running two side projects (carpeta.app, a lightweight OS for freelancers; and wtc.studio, an e‑commerce line of caps for creatives and entrepreneurs), and still found time to rehearse a brand‑new band that played live to over 300 people in a matter of months.

Ready State is the framework that makes that possible.